• News/Talk
  • Music
  • Entertainment

Marketplace

Monday, September 10, 2007

Listen to the show

Seeking bright ideas for Africa

A low-energy flourecent light

The World Bank is offering grants to those who can come up with low-cost alternative light sources for Africa, which spends billions of dollars a year on unsafe non-electrical lighting. Gretchen Wilson has more.

A low-energy flourecent light (Stan Honda / Getty Images)

More on Sustainability, International, Africa, Innovation

TEXT OF STORY

Scott Jagow: Can you imagine if almost every American had no electricity? In sub-Sarahan Africa, 250 million people are without power. Africans spend $17 billion a year on non-electric lighting -- things like kerosene lamps.

Those aren't exactly safe, or efficient, or pollution-free. So the World Bank wants to encourage businesses to come up with new ways to let there be light. Gretchen Wilson reports from Johannesburg.


Gretchen Wilson: The World Bank's new program aims to build a vast new market in Africa for lighting products that don't use fossil fuels.

So it's offering grants to those who can come up with low-cost alternative light sources. Some ideas include fluorescent bulbs and LED lights that can be powered by the sun, the wind and mechanical devices, such as foot pedals and hand cranks. The best inventions are likely to get orders in the millions.

For private companies, it's a chance to tap into an unexplored market. For African communities it will make a financial difference, too, since fuel-based lighting can account for as much as 15 percent of total household income.

It will also mean longer reading hours for students and will extend the working day for small and medium-sized businesses.

In Johannesburg, I'm Gretchen Wilson for Marketplace.

More Sustainability Coverage

Features

  • Greenwash Brigade Logo
    The Greenwash Brigade

    Environmental professionals examine eco-friendly claims by companies, governments and groups.

  • Consumer Consequences logo
    Consumer Consequences

    How many Earths does your lifestyle need? Find out in this interactive game.

Recent Sustainability Stories

The Specials

GAME: Budget Hero

Budget Hero

Think you could balance the federal budget? Play the game.

Conversations from the Corner OfficeTM

Conversations From the Corner Office

Marketplace goes one-on-one with CEOs, company founders, head honchos...

Sit in

Working

Working

Intimate profiles of workers in the global economy.

Meet them

Marketplace on iTunes U

iTunes U

Marketplace is on Apple's online education platform, iTunesU. Get free downloads in subjects like History, Science, Business and more. Study up

 ©2009 American Public Media