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Friday, October 19, 2007

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Buzzword: COLA

Finance

A big COLA can help rejuvenate the spirit and replenish a thirsty wallet. But this year, not everyone will find their Social Security COLA all that refreshing.

Finance ((iStockPhoto))

A federal program that's gone flat brings us this week's Marketplace Money buzzword: COLA.

COLA stands for Cost of Living Adjustment -- the pay bump you get as things get more expensive. Over 50 million Americans got a jolt of reality this week when the Social Security Administration announced next year's COLA increase: 2.3 percent. The smallest in four years.

Experts say that energy and consumer goods are getting cheaper, thus Social Security recipients get a smaller sip of COLA. Not much of a consolation for cash-strapped seniors, who found the announcement less than bubbly.

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"I disagree with Diana Nyad, who told Bob Moon today that Americans are not interested in Wimbledon because there are so few Americans playing. I love watching tennis, no matter who is playing. I have watched tennis for years, but the networks toy with us, creating drama rather than showing the match. Oftentimes, televised matches end precisely when the allotted time expires, even if they have to cut and splice. When they don't, as happened in a Nadal match last weekend, we were left hanging at the end of two sets, as NBC switched to women's golf. I don't have cable TV, so I couldn't switch to MSNBC as was suggested. It's enough to make me turn off the TV and read about the matches online."

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