Marketplace

Search

Wednesday, October 31, 2007

Listen to the show

Giving up candy for a sweet deal

Boy dressed in Police outfit on Halloween

Halloween is the holiday dentists fear most. But now, there's a countermovement to get kids to give up their candy -- and some dentists are willing to pay. Renita Jablonski has more.

A boy dressed in a police costume who's looking pretty excited about his Halloween candy. (iStockPhoto.com)

More on Health

TEXT OF STORY

Scott Jagow: For kids, too much Halloween candy equals, stomach ache and of course, cavities. Dentists are always warning kids about this, but you know -- it goes in one ear and out the other. But money -- now, money talks. Even to children. Here's Renita Jablonski.


Renita Jablonski: Dr. Chris Kammer was sick of sending out the same old press release about the not-so-sweet affect of candy on teeth. He wanted to find another way to drill home that message.

Dr. Chris Kammer: Halloween, you know, the holiday that all dentists should dread, will now be the holiday that dentists will take back.

Kammer decided to buy-back the Halloween candy of kids in his Wisconsin neighborhood. For every pound, he handed over a dollar. He gave away more than $250 in '06, and sent the candy to U.S. troops in Iraq. Around 200 dental offices will give it a shot this year.

Jody Sullivan is helping with the program in Bowling Green, Kentucky. Her office ordered hundreds of light-saber toothbrushes as an extra bonus.

Jody Sullivan: I know all kids might not want to give up their candy, so there has to be a little bit of incentive I guess.

Kammer says along with toothbrushes, he'll have plenty of singles ready for tomorrow's buy-back.

Kammer: I want to have a thousand dollars in cash.

Hope the tooth fairy's listening.

I'm Renita Jablonski for Marketplace.

The Specials

GAME: Budget Hero

Budget Hero

Think you could balance the federal budget? Play the game.

Conversations from the Corner OfficeTM

Conversations From the Corner Office

Marketplace goes one-on-one with CEOs, company founders, head honchos...

Sit in

Working

Working

Intimate profiles of workers in the global economy.

Meet them

Marketplace on iTunes U

iTunes U

Marketplace is on Apple's online education platform, iTunesU. Get free downloads in subjects like History, Science, Business and more. Study up

American Public Media © |   Terms and Conditions   |   Privacy Policy