A stateside return for VW?
Volkswagen may have closed its U.S. plants in 1988, but the car maker wants to make a stateside comeback. Alisa Roth sites reasons for the company's return, including a weaker dollar and the price of exporting cars.
VW logo (Getty Images)
More on Auto Industry
TEXT OF STORY
Scott Jagow: Now, let's set the way back machine to 1988. That's when Volkswagen closed its last U.S. car making plant. But the German car maker wants to make a comeback here. Alisa Roth explains.
Alisa Roth: BMW, Mercedes and Toyota already build vehicles here. It helps save on shipping costs, for one thing. Being closer to their American customers also helps them hedge against other costs, including fluctuations in currency rates.
Michael Robinet studies the global car market. He says if the dollar is weak against other currencies, as it is right now, cars assembled overseas can be very expensive to sell here. That's been a big problem for VW.
Michael Robinet: They've had a lot of difficulties competing in this market, given the rise of the Euro vis-a-vis the U.S. dollar. And that is a major driver why they are finally deciding to locate production capacity in North America.
VW already has plants in Mexico. It even exports some cars made there back to Europe. Robinet thinks that could also happen to cars made at the new American plant.
Alabama, Tennessee and Michigan are the on the short list for the site. VW says it'll announce the final choice in July.
In New York, I'm Alisa Roth for Marketplace.






Comments
Comment | Refresh
Post a Comment: Please be civil, brief and relevant.
Email addresses are never displayed, but they are required to confirm your comments. All comments are moderated. Marketplace reserves the right to edit any comments on this site and to read them on the air if they are extra-interesting. Please read the Comment Guidelines before posting.
You must be 13 or over to submit information to American Public Media. The information entered into this form will not be used to send unsolicited email and will not be sold to a third party. For more information see Terms and Conditions and Privacy Policy.