• News/Talk
  • Music
  • Entertainment

Marketplace

Thursday, September 06, 2007

Listen to the show

Volkswagen leaving Detroit in the rust

VW logo (Getty Images)

VW is moving its American headquarters to Virginia. The move by Europe's biggest carmaker is a further blow to Detroit, which has suffered big job losses in the auto industry which once fueled it. Stephen Beard reports.

Listen to ThisStory
  • E-mail this to a friend
  • Print article

More on Auto Industry, Europe, International

TEXT OF STORY

Doug Krizner: Europe's biggest carmaker, Volkswagen, is moving its North American headquarters from Michigan to northern Virginia. Here's Marketplace's Stephen Beard:


Stephen Beard: Volkswagen says it's shifting its U.S. headquarters to the East Coast because that's where most of its American customers are.

The company also believes that a young, skilled workforce will find Herndon, in Virginia, a more attractive place to be. Four hundred new jobs will be created, 400 will go in Detroit. About 600 will remain there in a call center.

Volkswagen is anxious to shake up ones of it biggest and most troubled foreign operations. Its U.S. division lost almost $700 million last year, about half its total losses.

The move to Virginia is an undoubted blow to Detroit.

The city clearly has an image problem, says a senior Volkswagen executive: "People are saying everything is its fault. It's a rust belt. And it's not taking CO2 seriously."

From the European Desk, this is Stephen Beard for Marketplace.

Music From This Show

  • Under the Pines My Architects
  • Burning Down the House Talking Heads
  • Bewitched Luna

The Specials

INTERACTIVE: PAC Men

Leadership PACs are the main fund-raising tool for most lawmakers. Find out how they raise and spend all that money.

BLOG: Getting Personal

Marketplace Money answers your personal finance questions. Submit yours now.

GAME: Budget Hero

Think you could balance the federal budget? Play the game.

BLOG: The Greenwash Brigade

Environmental professionals scrutinize eco-friendly claims by businesses, governments and groups. Check out their reports.

ELECTION 2008: State your issues

Are the candidates addressing issues that matter to you? Help us report on the campaigns. Share your thoughts.

SPECIAL REPORT: The Middle East @ Work

No region outside the U.S. affects our pocketbooks, politics and portfolios more. See our special coverage from Cairo and Dubai.

Conversations from the Corner Office

Marketplace goes one-on-one with CEOs, company founders, head honchos...

Sit in

Working

Intimate profiles of workers in the global economy.

Meet them

Marketplace on iTunes U

Marketplace is on Apple's online education platform, iTunesU. Get free downloads in subjects like History, Science, Business and more. Study up

 ©2008 American Public Media